Search Engine Optimization and On-Line Marketing

Be careful who you hire to build your web site. There are millions of beautiful looking web sites on the web that were designed by a graphic designer who bought some web design software. Unfortunately, these sites are often totally invisible to the search engines.

Problems that will prevent your site from ranking well on search engines include:

• Use of Frames
• Use of beautiful fonts embedded in graphics
• Minimal text on the page
• Page Titles like “Your Company Name”
• No use or improper use of Alt Tags
• Confusing site navigation
• Lack of keyword analysis and targeting
• Improper keyword density
• Many more technical factors

My opinion is that I would rather have an ordinary looking site that sells lots of my product than a beautiful site that does no sales at all. So when you work with me, I do my best to develop a nice looking web site that WILL generate search engine traffic. And, if you want a custom logo design, or just a really super-gorgeous site, I have several graphic designers who I work with that can design the beautiful logos, colors, and layouts, but with my guidance to make sure we don’t compromise on the usability and effectiveness of your site.

If you have an existing site, we can help you revise that site to better target your customer base by revamping the site you already have. Also, if you are interested in on-line advertising such as Google Adwords or Overture.com, we can set up and manage campaigns for you, or we can set up the campaign and teach you how to manage it yourself.

For a FREE analysis of your web site, please contact us.